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While the term “fake news” has been around for some time, it was given new life and popularity when former US President Donald Trump turned it into a viral campaign slogan. “Fake news” ended up becoming a generation-defining meme, probably because the phrase still resonates with the public today, and there’s some truth to it.
The media occasionally makes mistakes in their reporting, and even Cointelegraph is not immune. At the same time, news anchors, reporters and media companies have also been known to throw aside objectivity and inject their personal opinions – or those of their paid sponsors – into news that is strictly fact-based.
In 2023, this has become a crisis faced by encrypted content creators. The proverbial “jigs” have emerged and many investors are now well aware that much of the cryptocurrency-centric content has an ulterior motive, namely to shill for a specific currency or, in some cases, There is an unannounced paid sponsor supporting the day’s content.Due to the wider reach, some professional and amateur cryptocurrency content creators say agenda Maintaining and growing subscribers has been a challenge this year.
In episode 22 agendahosts Ray Salmond and Jonathan DeYoung spoke with the show’s co-creator and host Nathan Leung cryptocurrency enthusiast YouTube channel on the ins and outs of educating and educating new users about using cryptocurrency on YouTube, and how to stay ethical while doing so.
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Humanity whets the appetite
Liang told agenda “Humanizing” content is a useful and effective strategy when trying to separate yourself from all the chaff, because “in an age like this, everyone is like, ‘NFTs are a scam, blah, blah, blah. Wait. It’s all a scam.” But as he points out, “There are also good people trying to make digital ownership a reality. There are actually builders running hackathons to try to find the best projects, right? Actually, There are real builders out there who want this technology to help the world in some way.”
so, cryptocurrency enthusiast Talk to these builders and emphasize that they are just regular people with a mission. “It’s kind of human. It’s like, yes, you’re worth $250 million or $18 billion, right? But what do you do? Do you get up in the morning? Do you have a family? Do you walk your dog?”
related: The Agenda Podcast predicts the future of cryptocurrency and discusses adoption
Liang also emphasized the importance of respecting “viewer time,” emphasizing that the ultimate goal is for viewers to watch the entire video and not feel like their time was wasted.
“If they’re going to watch our video, we want them to at least watch the whole thing, right? So if we feel like it’s not absolutely necessary, we don’t want to waste their time because time is obviously the most valuable currency. So, if we feel like it’s not absolutely necessary, we don’t want to waste their time because time is obviously the most valuable currency. So, , we just try to keep it short and sweet.”
He added, “I think a lot of people think longer videos are better, but I think if you can save people’s time and condense it and make it engaging, it could be as little as two minutes.”
Why Cryptonauts values organic growth over paid shillings
While many cryptocurrency content creators have been exposed for privately promoting or privately accepting money to promote other projects’ tokens, Leung said. cryptocurrency enthusiast This problem doesn’t exist because they don’t rely on sponsored content to make money.
“So, I think we have a rule: we said very early on that we would never do an ICO (initial coin offering). We would only cover projects that were already on the market and already launched, and it turned out to be a good project . We also have a ground rule of not promoting any exchange – you saw what happened with FTX.”
Putting authenticity and fun ahead of profit, Liang said, “We just do what we want to do and tell the stories we want to tell. We just want to tell some good stories and make some good content, and in the process Have fun. I think that’s the most important thing because money can’t buy passion.”
Despite admitting when asked that “people don’t really care about cryptocurrencies” cryptocurrency enthusiastRegarding future goals, Leung said the channel is “really trying to unite the cryptocurrency community.”
“I think we want to start doing something different. Just to practice what we preach. If we’re here for the community, we should start doing some real-life activities.”
I would like to hear more conversations from Mr. Liang agenda – include cryptocurrency enthusiastA vision for the future that combines real-life experience with crypto content and gives back to the community – Listen to the full episode on Cointelegraph’s podcast page, Apple Podcasts or Spotify. And don’t forget to check out Cointelegraph’s full lineup of other shows!
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This article is for general information purposes only and is not intended to be, and should not be construed as, legal or investment advice. The views, thoughts, and opinions expressed here are solely those of the author and do not necessarily reflect or represent the views and opinions of Cointelegraph.
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