Nvidia chokepoint can push US AI rules: DeepMind cofounder

A leading figure in artificial intelligence wants Washington to force the rest of the world to emulate its lead in regulating new technologies and use Nvidia to do so.

Nvidia’s processors are key to training the large language models that power AI bots like OpenAI’s ChatGPT and Google’s Bard. Mustafa Suleyman, co-founder of DeepMind and Inflection AI, said this makes the company’s product “an extremely useful bottleneck in artificial intelligence, allowing the United States to impose itself on all other players.” . Financial Times in an interview published Friday.

Inflection joined six other companies at the White House in July, including Google, Microsoft, Meta, and OpenAI dedicated to management Artificial intelligence risk. These pledges include a pledge to rigorously test AI models before releasing them to the public, investing in cybersecurity and putting in place measures to reveal when content is generated by AI.

“The U.S. should make it mandatory for all consumers of Nvidia chips to sign at least a voluntary pledge, and more likely to sign more,” Suleiman told the Wall Street Journal. Financial Times, Refers to promises made at the White House.

Suleiman co-founded DeepMind in 2010, which Google acquired in 2015. The company’s AlphaGo program defeated the world champion Go player in 2016.

He then left Google in early 2022 and founded a new artificial intelligence company, Inflection AI, a few months later. Earlier this year, Inflection AI released its chatbot Pi, designed to act as a “digital assistant.” Inflection AI is now valued at $1.3 billion after a funding round in June that included Nvidia, Microsoft and Bill Gates.

Who is regulating AI?

While Suleiman insists the U.S. can set the agenda, Washington lags behind its European and Chinese counterparts in considering how to regulate new technologies.Suleiman himself admitted Financial Times The United States lagged behind, saying the chances of passing the legislation were “very low.”

The European Union is currently considering a so-called artificial intelligence bill, which would judge the risk level of different uses of artificial intelligence. Programs considered high risk, such as those whose decisions may harm people, must go through multiple rounds of testing before they can be used. release. Certain uses of AI, such as facial recognition, could be banned entirely.

European business leaders worry that over-regulation could put Europe at a disadvantage compared with the United States. The European Parliament is expected to pass some version of the bill later this year.

Suleiman, however, praised Europe in an interview with the Financial Times, saying it was “moving in the right direction”. Financial Times.

Regulators spearheaded AI rules in December imposed rules Deepfakes, which prohibit their use for fake news and require notification that images or videos have been altered. In July last year, censors imposed regulations on generating artificial intelligence. Chatbots are required to pass security reviews and uphold “core socialist values,” but the rules also promise to support further innovation and make no mention of penalties for companies that break the rules.

The looser-than-expected rules have been a boon for Chinese tech companies, with Baidu CEO Robin Li calling them “more pro-innovation than regulation”. Earnings Conference Call late august. Regulators gave Baidu, along with several other Chinese tech companies, green light The chatbot was released to the public last week.

Some U.S. tech leaders have warned against tough U.S. regulation of artificial intelligence, citing concerns that it would give China a head start in the new technology.

Nvidia is a “bottleneck”

Nvidia may not be too keen on being used as leverage for any particular agenda.

The company’s chips are critical to any company working on AI. Demand for Nvidia processors helps boost sales in its data center segment (which correlates to AI demand) 171% year-on-year increase most recent quarter.

But it also makes the company a target for U.S. regulation as the Biden administration seeks to limit China’s ability to develop artificial intelligence

In September last year, both Nvidia and chipmaker Advanced Micro Devices disclosed that the United States had banned them from selling their most advanced chips to Chinese companies.

Earlier this year, the Biden administration banned new U.S. investments in Chinese companies working on strategic technologies such as semiconductors and artificial intelligence, and the White House is also reportedly considering further control Chip sales to China and restrict the entry of Chinese US-based cloud computing services.

Chinese firms are now scrambling to snap up billions of dollars worth of Nvidia chips to get ahead of new controls Financial Times reported last month.

Nvidia CFO Colette Kress said 25% of the company’s data center revenue comes from China. Earnings Conference Call in august.While the company does not believe the expanded export controls will have “immediate material impact,” Kress warn Long-term restrictions will ‘result in permanent loss of opportunity for the US’

However, the White House is not concerned about the hit to U.S. chip companies.

U.S. Commerce Secretary Gina Raimondo told NBC that the U.S. is “trying to kill[China’s]military capabilities” meet the media on SundayFollowing her recent visit to China.

That leaves a lot of room for the company to sell “non-leading” chips, Raimondo said. Sales of “billions of dollars” will generate revenue for “American companies that they can reinvest in research and development, which allows us to lead the world in innovation,” she continued.

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