Elon Musk’s X Reduces Minimum Requirement for Impressions for Ad Revenue Sharing to 5 Million

Tech giant X (formerly Twitter) on Friday announced a new update to its ad revenue program for creators, reducing the minimum number of impressions required from 15 million to 5 million.

“Now, more people can get paid to post! We’ve lowered the ad revenue share eligibility threshold from 15 million impressions to 5 million in the past 3 months,” the company wrote in its official tweet . We have also lowered the minimum payment threshold from $50 (~Rs. 4,137) to $10 (~Rs. 827). Sign up for a premium subscription to gain access.”

X also lowered the payment threshold from $50 to $10.

Elon Musk, on the other hand, shared more information about the new update, tweeting: “This essentially means that X Premium (aka Twitter Blue) is a great addition to the community that generated over 5 million views. Accounts are free. Note that only views from verified handles are counted, otherwise scammers use bots to spam views to Infinity.”

Previously, the microblogging site required users to have at least 15 million impressions over a three-month period to be eligible for a share of advertising revenue.

According to the US technology news website The Verge, Musk announced the revenue sharing plan in February, and the company issued the first round of payments to eligible accounts (paid verification through Twitter Blue or Verified organizations, 15 million “organic”) in the past three months of impressions, and at least 500 followers) a few weeks ago, and then opened up signups to more people.