Google on Tuesday made artificial intelligence tools available to enterprise customers at a monthly price of $30 (nearly Rs 2,500) per user, as the Alphabet-owned company hopes to cash in on the technology’s popularity this year.

The price is the same as rival Microsoft’s “Copilot” suite of artificial intelligence office software, which includes Teams and Outlook.

Last year, Microsoft-backed OpenAI’s ChatGPT took the tech world by storm, and Google this year ramped up investment in generative artificial intelligence to catch up.

The company made the announcement Tuesday at its Google Next conference in San Francisco, where it also unveiled a new version of its custom AI chip and a tool for watermarking and identifying AI-generated images.

Google’s new tools include “Duet AI in Workspace,” which will help customers write documents in its apps, draft emails in Gmail, generate custom visuals in Slides, and more.

“We released this add-on in response to strong customer demand and will continue to enhance and expand it,” Google said, adding that the tools have been tested by more than a million users.

The company plans to release additional products for other customer segments, including SMBs and consumers, in the coming months.

On Monday, OpenAI also announced the release of a new version of ChatGPT for large enterprises. ChatGPT Enterprise is said to offer greater security, privacy and faster access to OpenAI technology. Early clients for the release include Block, The Carlyle and The Estée Lauder Companies.

© Thomson Reuters 2023

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